Strong teams don’t just happen—they’re built with leadership, planning, and a culture where people feel valued. In this episode, Rodney talks with Daniel, ZebraScapes’ operational manager, about what it takes to keep projects running smoothly and employees motivated. Listeners will learn why detailed planning prevents delays, how appreciation builds loyalty, and what makes team communication so powerful. It’s an inside look at how great leadership creates happier employees, satisfied customers, and long-term success.

Key Highlights

  • Planning for Success – How material prep and scheduling keep jobs moving without costly delays
  • Building Loyalty – Why employee appreciation reduces turnover and attracts new talent
  • Team Support Systems – How managers and foremen create a network that keeps projects running smoothly
  • Leadership Through Mistakes – Why failure and coaching are key parts of developing strong leaders
  • Customer Confidence – How professionalism and communication shape trust and satisfaction



Connect with Rodney and ZebraScapes at:

Website: https://www.zebrascapes.com/

Facebook: https://www.facebook.com/zebrascapes 

Instagram: https://www.instagram.com/zebrascapes/ 

YouTube: https://www.youtube.com/@zebrascapes8116 

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

Do you have some feedback or questions about this episode? Leave a comment in the section below!

Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

Leave us an Apple Podcasts review

Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Transcript
Rodney Steidinger:

This is Rodney. Welcome back to zebra

Rodney Steidinger:

skates podcast. I have Daniel here. He's our operational

Rodney Steidinger:

manager. A little while ago, we had Paula, our general manager

Rodney Steidinger:

on. He's directly under Paula, and it's extremely critical to

Rodney Steidinger:

have an operational manager number one. And been through a

Rodney Steidinger:

few, had some great ones that moved on to some bigger

Rodney Steidinger:

industries, and we had some that it was just a lot, is a lot, a

Rodney Steidinger:

lot to handle. So you come on board for a little bit now, for

Rodney Steidinger:

quite a while, and it has been a huge relief for us. And be

Rodney Steidinger:

honest with you, it's a big role to play if you don't have the

Rodney Steidinger:

experience, sure, but Paula says your theme song. You make it

Rodney Steidinger:

look easy, so you do amazing job at it. And I couldn't be more

Rodney Steidinger:

happy to have you on our team. That's great. So tell me a

Rodney Steidinger:

little bit about your role and how that looks like for an

Rodney Steidinger:

operational manager. People that want to be one, people that

Rodney Steidinger:

wonder, what, really, what does an operational manager? They

Rodney Steidinger:

drive around the truck, they they're in and out. They got

Rodney Steidinger:

pretty cushy job. You know? Obviously people think that,

Rodney Steidinger:

right, little do they know, but a little bit what that looks

Rodney Steidinger:

like here at zebrascapes,

Unknown:

basically, I'm running everything from the operations

Unknown:

in the office, leaning on my office manager and my other

Unknown:

managers in the field, making sure everybody has what they

Unknown:

need to be efficient and work efficiently and utilize every

Unknown:

tool that they possibly can, making sure materials are always

Unknown:

at the jobs, making sure that when the guys are out in the

Unknown:

morning that there's they're not waiting on anything that we're

Unknown:

just moving the second they get to the yard, they're moving, and

Unknown:

they don't stop until the end of the day, but just everything

Unknown:

from materials to organizing and making sure the guys are taken

Unknown:

care of, even them themselves, making sure that they feel

Unknown:

valued and appreciated.

Rodney Steidinger:

Yeah, that's that's one thing why you're so

Rodney Steidinger:

great at it, is you're making employees feel valued and

Rodney Steidinger:

appreciated. I mean, just the efficiency parts important, and

Rodney Steidinger:

so many people thrive at the numbers, which is very

Rodney Steidinger:

important. You watch those numbers, good, but the employees

Rodney Steidinger:

to get what they want to feel valued. I mean, the last two

Rodney Steidinger:

weeks, we had probably close to eight to 10 people come for a

Rodney Steidinger:

here to apply, because someone worked here and said, hey, you

Rodney Steidinger:

need to come over here, right? We did. One guy brought two of

Rodney Steidinger:

his brothers over two different companies, and then we just had

Rodney Steidinger:

another one bring two other ones in the last 10 days or longer.

Rodney Steidinger:

Why? The reason that is for looking over I talked to them in

Rodney Steidinger:

person. What? Why do they like working at Zebra scapes and our

Rodney Steidinger:

great guys that are hard to come by, they don't have to wait on

Rodney Steidinger:

material. They don't have to wait on material. And one guy

Rodney Steidinger:

said that's why he loves it here, the material is always

Rodney Steidinger:

there, right? And that comes with late night planning and

Rodney Steidinger:

early morning coming to work and putting your stuff together that

Rodney Steidinger:

nobody

Unknown:

sees, right? Yeah, definitely got to have the

Unknown:

planning together, working with calendars and making sure the

Unknown:

jobs are all in line and that everything's in time or on time

Unknown:

and at the job. Yeah, it's very important.

Rodney Steidinger:

Yeah, it is. Would also, when you're running

Rodney Steidinger:

this, and this is also great, you know, a lot this will go out

Rodney Steidinger:

there. A lot of customers might see it. So if you're a customer,

Rodney Steidinger:

you know, you're you want to do business. You call zebra scapes

Rodney Steidinger:

part of our walk us through the protocol, like, what do you if

Rodney Steidinger:

you got a contract, contract signed with Zebra scapes, and

Rodney Steidinger:

you walk through the process you have got in place, and how we're

Rodney Steidinger:

in place right now.

Unknown:

The process for the job, yeah, basically, are the

Unknown:

person that sold the job to the customer. Yeah, would make sure

Unknown:

they walk the job with our lead, Eduardo, yeah, he gets a list of

Unknown:

any materials that he might need, whatever equipment he

Unknown:

needs, of course. And then we're always ready. We walk the jobs,

Unknown:

of course, ahead of time, where we are sending the guys out, and

Unknown:

then Eduardo will walk the job with the lead on the job. He'll

Unknown:

point out anything that needs to be specifically handled, and

Unknown:

then he'll make sure that the materials are there and that the

Unknown:

machines are there that need to be taken, you know, they need to

Unknown:

be used on the job.

Rodney Steidinger:

Yeah, not only do we have you as an

Rodney Steidinger:

operational manager, we have the project manager who's runs all

Rodney Steidinger:

the jobs that are happening, and underneath that, we have each

Rodney Steidinger:

for each crew as a foreman here in our in our Foreman's, I mean,

Rodney Steidinger:

18 years of business, I have never experienced such

Rodney Steidinger:

incredible skill or knowledge. Yeah, we're definitely lucky

Rodney Steidinger:

right now. Oh man, yeah. And they're keep, like, just today,

Rodney Steidinger:

a guy came that's very capable. It's like, I don't have room for

Rodney Steidinger:

him, right? But we don't let him go. We get him. We figure we're

Rodney Steidinger:

gonna figure something out. But, yeah, that takes so much

Rodney Steidinger:

pressure off. You sure? I mean, definitely, yeah, what do you

Rodney Steidinger:

think of Eduardo? Like, what how? I

Unknown:

think he's great. Having somebody underneath you

Unknown:

that's also supportive is really key and essential to the job. If

Unknown:

he wasn't doing his job as good, obviously that burdens me and

Unknown:

makes my job harder, and it makes it harder for the guys in

Unknown:

the field also. So that's kind of like you want to be

Unknown:

supportive of your people below you so that they can also

Unknown:

support you back. And it's kind of a team effort and making sure

Unknown:

that everybody's taking care of each other. Yeah. Yeah,

Rodney Steidinger:

now he's a he's a stud. I mean, it's six,

Rodney Steidinger:

seven o'clock, and he's walking the yard, got his checklist, and

Rodney Steidinger:

everybody else is home, and first thing in the morning that

Rodney Steidinger:

that tamp was out, and he's got that book out, and he's going

Rodney Steidinger:

through his list. He

Unknown:

almost makes it too easy for me. You're making it

Rodney Steidinger:

easy for me. When it goes up. It's, you know,

Rodney Steidinger:

the other day I left and I'm like, man, what am I? What's,

Rodney Steidinger:

what's like, what I should be doing here? It's like,

Rodney Steidinger:

everything's going so smooth. And, you know, Eduardo is, he's

Rodney Steidinger:

a gem that I never would have dreamt, right? You know, we're

Rodney Steidinger:

looking for a project manager, and we asked all the guys in the

Rodney Steidinger:

field. They wouldn't be project manager. No one wanted the job,

Rodney Steidinger:

but they all said it should be Eduardo. Give Eduardo a shot.

Rodney Steidinger:

And I know I looked at him like, I mean, you would agree,

Unknown:

right? Sure. Yeah, he's super young. Very quiet, yeah,

Unknown:

very quiet. All that drive,

Rodney Steidinger:

yeah. I'm like, there is no way, but the

Rodney Steidinger:

whole team voted him in, and wow, was he a shock. Very big

Rodney Steidinger:

asset, huge asset. And he I asked him, how's it going? He

Rodney Steidinger:

goes, there's times i It goes, good, but there's a lot of

Rodney Steidinger:

pressure. And we talked about pressure creates character and

Rodney Steidinger:

builds it. And he said, I'll let you know when it's too much, as

Rodney Steidinger:

in, let up a little bit. But he's, he's incredible. Yeah. And

Rodney Steidinger:

so, building our team is, you know, you mentioned the very

Rodney Steidinger:

beginning the importance of our employees and getting what they

Rodney Steidinger:

need and making sure. I mean, you know, Paula, our general,

Rodney Steidinger:

built an amazing team of core value. And so share a little bit

Rodney Steidinger:

about how, how you get them to buy in, like, it's so hard to

Rodney Steidinger:

stop the turnover rate and to get them to buy in. When someone

Rodney Steidinger:

offers, you know, 50 cents more or whatever, and it's like, you

Rodney Steidinger:

know, they just did now, they don't even think twice, even a

Rodney Steidinger:

couple bucks, they're like, I'm staying here. Yeah,

Unknown:

no, I think it's an atmosphere, you know, you create

Unknown:

an atmosphere where they feel appreciated more than anything.

Unknown:

Instead of pointing out all the wrong things or too many wrong

Unknown:

things, I always try and make sure that they know what I

Unknown:

appreciate about them and what I appreciate even about the day

Unknown:

that they put in, yeah? But then that there were a couple other

Unknown:

things that need to be addressed, yeah? So mainly

Unknown:

appreciation, showing them that I appreciate what they do do,

Unknown:

right, and what they do good. And then, if I have to, you

Unknown:

know, coach them on other things. It makes it a lot

Unknown:

easier, because they know that they're appreciated. They're not

Unknown:

just getting hounded and not just getting berated with

Unknown:

negativity, yeah? So staying positive, having a smile on your

Unknown:

face, trying to keep the team positive, shaking their hands in

Unknown:

the morning, saying, Good morning. How are you doing?

Unknown:

Yeah, just every single person, I try to ask them how they're

Unknown:

doing, yeah, and see how they're doing. If they look down or

Unknown:

don't seem good, you know, then try and talk to them. Cheer them

Unknown:

up a little bit. Yeah? Get him an energy drink if you

Rodney Steidinger:

got here, yeah, it's very it's very good

Rodney Steidinger:

to talk about their personal level, sure. You know, here we

Rodney Steidinger:

just started a dream board, but, and people are starting to talk,

Rodney Steidinger:

but to get them to understand they are here a lot, and they're

Rodney Steidinger:

here more than their home, right? So we need to talk about

Rodney Steidinger:

their personal life and how things are going away from it.

Rodney Steidinger:

You know, I talked to one of our guys today, and he's has his

Rodney Steidinger:

stepdaughter coming in. And I'm like, get out early. Just go,

Rodney Steidinger:

like, you get your things done and cut out at noon or whatever,

Rodney Steidinger:

because that's important. You don't get to see her very much.

Rodney Steidinger:

It's important for them to know that we have their back, their

Rodney Steidinger:

their family, not just them, sure. And so we strive hard on

Rodney Steidinger:

that. And you're doing, I'm just, you know, in the past, you

Rodney Steidinger:

brought an operational manager, and you try to fit him in. You

Rodney Steidinger:

work in, there's a lot of don't want to bull rush it. Some

Rodney Steidinger:

people say you don't want to sit back too much. And you go

Rodney Steidinger:

through these systems, and, you know, you came in just so

Rodney Steidinger:

smooth. So a little bit about your experience. You've been

Rodney Steidinger:

doing this a while.

Unknown:

Yeah, been doing construction my whole life, ever

Unknown:

since I could work, and then I picked up landscaping when the

Unknown:s, I was, like,:Unknown:

passions. I really liked doing landscaping. It's one of the

Unknown:

nicer, easier ways, not easier, but quicker, ways, to make

Unknown:

something transform, you know, a house or a property. It's just

Unknown:

always been really satisfying to me, even mowing it lawn. Yeah,

Unknown:

tell

Rodney Steidinger:

me a little bit about your what you learn

Rodney Steidinger:

the most about leader, like, how did you get to where you are

Rodney Steidinger:

today? Make it look so easy,

Unknown:

a lot of mistakes, a lot of trial and error,

Unknown:

conflicts with people, you know, and learning how to get through

Unknown:

conflicts customers or employees or even managers. I mean,

Unknown:

sometimes management's hard to deal with, but I don't know. I

Unknown:

guess just, you know, adapting to each job that I've come

Unknown:

across, and having multiple avenues of education. You know,

Unknown:

I've had a lot of mentors and trainers that have taught me a

Unknown:

lot about not just the job, but people involved and that kind of

Unknown:

thing. So I guess just the experience a lot, and then doing

Unknown:

different things throughout my life, I've, you know, tried to

Unknown:

tackle a lot of different things, building my own house,

Unknown:

they can risk, yeah, taking risks and trying to learn as

Unknown:

much as possible. Really, I'm always wanting to learn and

Unknown:

willing to learn. And I think that if you're not willing to

Unknown:

learn or wanting to learn, that it's really hard to get on, get

Unknown:

through a job, you know, to do a job if your pride is too big to

Unknown:

not. Want to learn and need to learn, then it's going to be

Unknown:

real hard for you. I've always been open to learning and trying

Unknown:

new things and learning new things, different ways, new

Unknown:

ways, you know, yeah, trial and error and messing up quite a few

Unknown:

times and learning from my mistakes, for sure.

Rodney Steidinger:

Yeah, I, you know, I tell people that are

Rodney Steidinger:

very nervous to make decisions. I'm looking for them to fail.

Rodney Steidinger:

That's what you grow and you can, you can look at that as a

Rodney Steidinger:

past leader you had of who, not what, not to be right, right

Rodney Steidinger:

compared to and where you want to be. And so everybody either

Rodney Steidinger:

learn either fall forward or you're going backwards. So even

Rodney Steidinger:

if you fall long as you're moving forward, is something

Rodney Steidinger:

that we really push. I want people to make decisions, and

Rodney Steidinger:

when they fail, you coach them. And so, you know, we do a lot of

Rodney Steidinger:

that here. Paul is extremely good at implementing them and

Rodney Steidinger:

how to get them to be coached there. So earlier, we talked

Rodney Steidinger:

about with how the job start with, let's we want to talk

Rodney Steidinger:

about, like the project of the going through, finishing it up,

Rodney Steidinger:

and just the efficiency, how to get a how a customer is

Rodney Steidinger:

expected, and how we're like, What's our goal?

Unknown:

Our end goal is to make it look good and be efficient at

Unknown:

the same time, keep the customer satisfaction, of course. But

Unknown:

when the guys show up and, you know, they're well dressed, not

Unknown:

perfectly dressed, but they're not looking like slobs, yeah,

Unknown:

you know, the equipment looks good. The trucks look good.

Unknown:

They're keeping the equipment maintained, I think. And it

Unknown:

shows a lot to the homeowners and the customers when we show

Unknown:

up, when we say we're going to 100% show up with a nice, you

Unknown:

know, decent looking truck, nothing that's looking like a

Unknown:

hoopty, beat up, you know, tools all raggedy. I think it's really

Unknown:

good to give the guys the equipment that they need. And

Unknown:

that shows at Zebra scapes, of course, I think that makes the

Unknown:

customer feel like we know what we're doing and they're

Unknown:

comfortable with it, yeah? But as far as going through the

Unknown:

entire job, you know, just the efficiency of the guys, and

Unknown:

that's a part of it, is us just checking up on them, and Eduardo

Unknown:

being there and checking up on them,

Rodney Steidinger:

and, yeah, and you checking up on it,

Rodney Steidinger:

right? Yeah, going

Unknown:

out and just and not making them feel like we're

Unknown:

checking up on them, but just let them know that we're there,

Unknown:

one for support, and two to make sure that things are running

Unknown:

efficiently. And I think that really helps them make that run

Unknown:

efficiently. It's also, you know, the atmosphere again, if I

Unknown:

show up positive and, you know, have a couple of sodas for them,

Unknown:

or some waters and whatnot, yeah, you know, or some lunch,

Unknown:

you know, it really helps them out a lot, and it gets that

Unknown:

momentum going on the job, yeah, even the positive push on the

Unknown:

guys gets the momentum going and keeps it going. And I think the

Unknown:

customer really sees that. They see that we take care of our

Unknown:

customer, our employees, and that helps a lot. And then, of

Unknown:

course, at the end of the job, when we're tying it up, we're

Unknown:

usually there on the last day, one of us, or Eduardo at least,

Unknown:

walk the job with the homeowner and the customer salesperson,

Unknown:

right? And the salesperson make sure that everything was

Unknown:

addressed properly and that they're 100% happy. We usually

Unknown:

have 100% happy people,

Rodney Steidinger:

yeah, yeah, for sure. That's very critical

Rodney Steidinger:

community. It comes down to one thing, really, and we talk about

Rodney Steidinger:

it on a weekly basis, communication, yes, for sure.

Rodney Steidinger:

You know, we have apps that we go off of, how we communicate

Rodney Steidinger:

with clock in pictures and sometimes too many things to

Rodney Steidinger:

track. We're trying to find the right one. But the big part is

Rodney Steidinger:

that is just building our core value and our guys. I mean,

Rodney Steidinger:

that's it's, to me, it's so exciting when you're out there

Rodney Steidinger:

and you got a group of people and you're like, hey, got to do

Rodney Steidinger:

this. Well, you know, someone's not feeling good, or something's

Rodney Steidinger:

not coming in, well, they just switch, you know, jump different

Rodney Steidinger:

trucks. I mean, that's in the past. It's very hard to have two

Rodney Steidinger:

guys flip trucks, or three or four guys move around with no

Rodney Steidinger:

complaints, just, hey, I'll take that job. Because, you know, if

Rodney Steidinger:

someone got hurt or someone has to leave early instead of

Rodney Steidinger:

saying, and I'm sticking with my crew, right? It's a, you know,

Rodney Steidinger:

we've got a great system here where we're bought in and we

Rodney Steidinger:

support each other. It's real team. Yeah, it's a real team.

Rodney Steidinger:

And I see that, you know, a lot of just how they communicate.

Rodney Steidinger:

I'm super impressed. You know, a senior, one of our senior guys,

Rodney Steidinger:

he's always open to taking the newest guy in training him. Like

Rodney Steidinger:

he's all about hey, I'll take him. I know he anytime I ask

Rodney Steidinger:

him, Hey, I have a new person you I want to see. He knows what

Rodney Steidinger:

he's talking about, and can you train him? And he's has never

Rodney Steidinger:

said no, right? He's always like, Sure, no problem. Take a

Rodney Steidinger:

guy that I just spent nine months with, and I'll pass him

Rodney Steidinger:

on. I'll give you another guy, which is great. Yeah, he's a

Rodney Steidinger:

good trainer. He's a teacher. He's a good thorough for sure,

Rodney Steidinger:

he keeps things moving. So Daniel, thanks for joining us

Rodney Steidinger:

here. I any questions you guys have on leadership, we're

Rodney Steidinger:

learning and we could anything how we can improve. Thanks for

Rodney Steidinger:

listening. Put the comments below any questions you have.

Rodney Steidinger:

Thank you.